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Disability market strategy across physical and digital customer journeys

Mark works with organizations to understand how accessibility influences customer behavior, transaction completion, and long-term business performance. His advisory services focus on reducing friction at critical moments across physical and digital experiences where trust, ease, and independence matter most.
 

Mark supports organizations operating across North America, including retail, payments, ecommerce, financial services, and enterprise environments.

This logo represents Substance Group—a company dedicated to strengthening connections between brands and consumers with disabilities—where Mark DeMontis serves as Chief Accessibility Officer, leading innovative accessibility initiatives.
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This icon represents how Mark DeMontis, with over 20 years of expertise, conducts rigorous accessibility and compliance audits that empower organizations to create barrier-free, inclusive digital environments while meeting all regulatory standards.

Disability
Market Strategy

Mark works with organizations to understand the size, behavior, and expectations of the disability market across physical and digital environments. His work helps leaders see where accessibility intersects with customer demand, purchasing behavior, and long-term growth.

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Customer Journey and Transaction Strategy

Mark advises organizations on reducing friction across customer journeys, with a focus on the moments that determine trust and transaction completion. This includes physical touchpoints, service interactions, digital experiences, and checkout environments.

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Market Insight and Executive Advisory

Mark provides executive teams with strategic insight into how accessibility gaps affect performance, risk, and revenue. His advisory work supports informed decision-making without prescribing audits, training programs, or rigid frameworks.

This icon represents how Mark DeMontis leverages his extensive expertise to deliver dynamic keynote presentations that engage and inspire audiences with actionable insights on accessibility and inclusion.

Leadership Conversations and Keynotes

Mark delivers executive-level talks and leadership conversations that connect accessibility to customer experience and commercial outcomes. His sessions are designed to challenge assumptions, clarify opportunity, and support strategic alignment at the senior level.

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