Disability market strategy across physical and digital customer journeys
Mark works with organizations to understand how accessibility influences customer behavior, transaction completion, and long-term business performance. His advisory services focus on reducing friction at critical moments across physical and digital experiences where trust, ease, and independence matter most.
Mark supports organizations operating across North America, including retail, payments, ecommerce, financial services, and enterprise environments.

Disability
Market Strategy
Mark works with organizations to understand the size, behavior, and expectations of the disability market across physical and digital environments. His work helps leaders see where accessibility intersects with customer demand, purchasing behavior, and long-term growth.
Customer Journey and Transaction Strategy
Mark advises organizations on reducing friction across customer journeys, with a focus on the moments that determine trust and transaction completion. This includes physical touchpoints, service interactions, digital experiences, and checkout environments.
Market Insight and Executive Advisory
Mark provides executive teams with strategic insight into how accessibility gaps affect performance, risk, and revenue. His advisory work supports informed decision-making without prescribing audits, training programs, or rigid frameworks.
Leadership Conversations and Keynotes
Mark delivers executive-level talks and leadership conversations that connect accessibility to customer experience and commercial outcomes. His sessions are designed to challenge assumptions, clarify opportunity, and support strategic alignment at the senior level.





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